PETA has pulled their controversial "Save The Whales: Go Vegetarian" billboards down, and replaced them with a simpler, less mean spirited message. The new billboard, located in Jacksonville, Florida, now reads "Gone: Just Like All The Pounds Lost By People Who Go Vegetarian."
PETA says that while some people have expressed their opposition to the "Save The Whales" ad, the group has also been inundated with calls and e-mails of support, including from people who are taking PETA's 30-day "Pledge To Be A Veg" challenge.
According to PETA Executive Vice President Tracy Reiman, "Going vegetarian is the best way to keep weight off and improve your health. We're thrilled that people have been inspired to give a vegetarian diet a try, and we know that they--and animals--will be glad they did."
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